The Assessment Economics Framework
Every number AES produces comes from a small set of transparent coefficients. This page documents them so estimates can be audited, contested, and improved.
Assessments are capital projects, not line items.
A defensible assessment carries research, item development, piloting, calibration, delivery infrastructure, and a decade of maintenance. Modeling only the visible costs produces the overruns the industry is known for.
Four numbers describe the economics of any assessment.
One-time development cost, aggregated across included phases.
Recurring cost per year: maintenance, hosting, item bank refresh, support.
Total cost of ownership over the planning horizon (1–10 years).
Simplified: variable cost is baked into OPEX so revenue net of TCO is the return.
Nine phases anchor every project.
Baseline costs assume a mid-sized certification project. Adjust intensity per phase to reflect scope.
| Phase | Base CAPEX (USD) | Base OPEX / yr (USD) |
|---|---|---|
| Research & Framework | 45,000 | — |
| Assessment Design | 35,000 | — |
| Item Development | 60,000 | 15,000 |
| Pilot Testing | 50,000 | — |
| Psychometric Analysis | 55,000 | 10,000 |
| Norming & Scaling | 40,000 | 5,000 |
| Technology & Platform | 90,000 | 45,000 |
| Deployment & Training | 30,000 | 8,000 |
| Maintenance (annual) | — | 40,000 |
Intensity multipliers: light 0.6 · standard 1.0 · comprehensive 1.5. Language multiplier adds +35% per language beyond the first on research, design, item, and pilot phases.
Paper, CBT, and CAT carry different infrastructure footprints.
| Phase | Paper | CBT | CAT |
|---|---|---|---|
| Item Development (capex) | 1.0× | 1.0× | 1.4× |
| Pilot Testing (capex) | 1.0× | 1.0× | 1.5× |
| Psychometric (capex) | 1.0× | 1.0× | 1.6× |
| Technology (capex) | 0.15× | 1.0× | 1.8× |
| Technology (opex) | 0.2× | 1.0× | 1.5× |
| Maintenance (opex) | 0.5× | 1.0× | 1.4× |
CAT reduces seat-time and shortens test length in operation, but requires larger calibrated banks and platform investment upfront. See the CAT planner for the trade-off model.
Build vs Buy vs Outsource trades CAPEX for OPEX.
| Strategy | CAPEX multiplier | OPEX multiplier | Note |
|---|---|---|---|
| Build (in-house) | 1.0× | 1.0× | Highest control, highest internal load. |
| Buy (license) | 0.25× | 1.4× | Fast start; recurring license fees dominate TCO. |
| Outsource (vendor) | 0.75× | 1.1× | Vendor delivery with reduced internal capacity requirement. |
Every estimate ships with a confidence band.
The Monte Carlo tab in the estimator resamples the model to expose sensitivity.
Applied independently to CAPEX, OPEX, candidate volume, and inflation.
Reflects typical variance observed in psychometric project post-mortems.
Deterministic PRNG — the same seed reproduces the same run for audit.
Executive-ready percentiles rather than a single point estimate.